There's one line in Meta's announcement for Muse for Small Business that tells you exactly who it's for. It quotes Tom Mulholland, a grocery store owner, saying he works about 65 hours a week and that "there are so many things where I'm the only one who can do them." If you've run a small shop, a restaurant, or an online store, you know that sentence in your bones. You're the cashier, the accountant, the marketer, and the person replying to DMs at 11 PM. Meta's pitch, announced September 29, is that its Muse AI agent can now take some of that load. Not by answering trivia, but by working inside the tools you already use. Photo: Gary Hoover (CC0) What it actually is Muse for Small Business is the same Muse agent Meta launched earlier in September for consumers (muse.ai), configured to work with business context. According to Meta's announcement, you give it a goal like "run my business" or "find new customers," and it pla...
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